Nice to meet you

Thanks for stopping in. I am an extroverted introvert who values a creative spirit, integrity, a strong work ethic, and a good joke. As a Brand and Marketing Strategist, I believe the key to brand success is in utilizing data to create powerful storytelling, connection, and empathy. Leveraging data-driven insights and creative flair, I am committed to enhancing consumer engagement and strengthening brand image and equity through strategic marketing solutions.  My curiosity drives me to stay ahead of market trends, while my open-minded approach fosters collaboration and innovation. 

My experience condensed to a few bullet points.

My work

Good Light Cosmetics

Marketing Associate
2023-Present

Freelance

Branding and Graphic Design
2022-Present

BMW

Luxury Strategist and Project Manager
2023

VICI Collection

Visual Merchandiser and Floor Manager
2021-2022

My education

Master's of Fine Arts, Luxury and Brand Management

2022—2024

Bachelor's of Science, Entrepreneurship

2018—2021

Skills

Market research

Trend analysis/forecasting

Data analysis

Visual merchandising

Copywriting

Strategic planning

Branding

Style guides

Platforms & Software

Meta Business Suite

MC, Klaviyo, & Attentive

Microsoft 360

Google Analytics

Adobe Suite

Salesforce

Shopify

Sanity (CMS)

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